The new Russian tourism brand Russia is tremendous and vast. It has everything one can imagine: from subtropical to Arctic regions and climates, from the deepest lakes to the highest peaks. The truth is, Russia is not only huge in sheer size, but in other aspects as well – it stretches from the past to the future, comprising multiple cultures and preserving thousands of stories and memories. The Whole World within Russia. Made by Association of Branding Agencies of Russia for Rostourism. Team: Vladimir Lifanov, Ilya Lazuchenkov, Egor Myznik, Denis Shlesberg, Erken Kagarov, Sergey Rasskazov.

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